The analysts at IDC are saying that 2010 saw sales of 18M tablets (mostly iPads, but a smattering of Android devices) and 13M e-Readers (mostly Kindles). The same analysts expect unit sales to double in 2011.
Authors take note! By the end of this year, about 100M e-reading devices will be looking for content.
Don't think that you will get 1% of this market if you simply post versions of your book in online stores. For the first time, though, if you got 1% of the online market, you would make a tidy sum. Now is the time to put together your online marketing plans with iPad, Android, Kindle, and Nook in mind.
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